NEW IN: ASICS | JUUN.J | VEJA
About The Brand
Founded in 1949 by Mr. Kihachiro Onitsuka in Kobe, Japan, the company began by crafting basketball shoes in his living room.
The name ASICS, introduced in 1977, comes from the Latin phrase “Anima Sana In Corpore Sano,” meaning “A Sound Mind in a Sound Body.” Since its inception, ASICS has championed this ideal by creating footwear and apparel that promote holistic well-being.
Committed to a positive impact, ASICS builds its sustainability framework on people and the planet—supporting human rights throughout its supply chain and tackling pollutants and climate change.
Through these efforts and innovative designs, ASICS continues to inspire athletes and communities worldwide to strive for a sound mind in a sound body.
The name ASICS, introduced in 1977, comes from the Latin phrase “Anima Sana In Corpore Sano,” meaning “A Sound Mind in a Sound Body.” Since its inception, ASICS has championed this ideal by creating footwear and apparel that promote holistic well-being.
Committed to a positive impact, ASICS builds its sustainability framework on people and the planet—supporting human rights throughout its supply chain and tackling pollutants and climate change.
Through these efforts and innovative designs, ASICS continues to inspire athletes and communities worldwide to strive for a sound mind in a sound body.
