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About The Brand
Founded in 1949 by Adolf “Adi” Dassler in Herzogenaurach, Germany, Adidas was built on a vision to create the best possible equipment for athletes. From its earliest innovations in performance footwear to its iconic three-stripe identity, the brand has continuously shaped the world of sport and culture.
Driven by a relentless pursuit of performance, Adidas has introduced groundbreaking technologies across running, football and training—while also influencing global streetwear and creative communities through collaborations and timeless silhouettes.
Today, Adidas is committed to reducing its environmental impact through the use of recycled materials, circular design initiatives and long-term climate goals, working to create products that support both athletes and the planet.
Driven by a relentless pursuit of performance, Adidas has introduced groundbreaking technologies across running, football and training—while also influencing global streetwear and creative communities through collaborations and timeless silhouettes.
Today, Adidas is committed to reducing its environmental impact through the use of recycled materials, circular design initiatives and long-term climate goals, working to create products that support both athletes and the planet.
